It also requires you to film a 3-minute training video. You must have the Google Educator Level 1 and 2 certifications to achieve Trainer status, as well as the Trainer Course and Skills Assessment ($15). The Certified Trainer curriculum certifies you to train others on Google Tools. Google also has two additional, advanced certifications in the Educator’s curriculum. Payment is required each time you take it, so be sure to study and be prepared, so you can pass it the first time. If you don’t pass it the second time, you must wait 60 days, and if you don’t pass it the third time, you have to wait a year to retake it. If you don’t pass an exam, you can take it again, but you must wait 14 days.
Google has fairly strict policies for retaking these Google Educator certifications. The certifications are valid for 36 months. Once you pass the exams, your certificates and badges will be emailed to you, but you can also access them via the Google Web Assessor page that you used to login for the exams. Some of the questions are performance-based and require you to do an activity using sample tools. The questions are challenging, with some having multiple answers and some asking you to drag and drop items in their respective places. So be sure to plan for that in advance by being in a place where you will be uninterrupted for the duration.
The webcam will take screenshots of you from time to time, while you are taking the exam, to verify that you are the one taking it. For the entirety of the exam, you are to be in camera view on your computer, meaning you have to have a working webcam on the computer you use to take the exam. You are not allowed to pause during the exam. Both Level 1 and Level 2 certification exams are 180 minutes each, but may not take you the entire time to complete. Once you register, you have seven days to take the exam.
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For me, the registration came through in a few minutes for both exams. You must register for each exam and may have to wait for up to 24 hours before you receive the message that you are cleared to take it. It emphasizes using Google for research, advanced data analysis and experience learning. It covers Blogger, Google Maps and Earth and advanced features of other tools. The Google Educator Level 2 course and certification cover the promotion and effective use of Google Tools for personalized learning. It emphasizes interactive lessons and student creativity, and also introduces the Google Classroom platform that operates as a content management system for creating courses and sharing lessons. The Google Educator Level 1 course and certification include the following topics: Google tool basics, including Google Search, Groups, Sites, Drive, Hangouts, Gmail, Calendar, Chrome and YouTube. The Level 1 exam costs $10, and the Level 2 exam is $25. However, to take the exams there are minimal fees.
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There are two levels of training for Google Educator, both free courses that include sample questions. Google also provides training and certifications for educators on integrating the range of Google Tools across the curriculum. So provide students with access to a website to evaluate or encourage them to set up Google Analytics on their own sites. Students might be able to take the courses and pass the exam, but employers will be looking for people who have actual experience with the platform, not just the certification credentials. The most important aspect about taking the Google Analytics certification is that it is critical to gain experience with the platform. Google Analytics training courses provide instruction on beginner and advanced platform features. It has 18 lessons and should take two to four hours to complete, also depending on your familiarity and previous use of the platform. The Advanced Course covers how Google Analytics collects data, categorizing users, configuration settings, measurement plans, advanced filters, custom dimensions and metrics, event tracking and channel and audience analysis. It can take about four to six hours to complete depending on your previous experience with the platform. It consists of 17 lessons, including short videos.
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The Beginner Course covers how to set up an account, various views and filters, navigating the interface, basic reports and campaign and conversion tracking. To help you learn more about Google Analytics and to prepare for the certification, Google provides two free training courses. But it offers some powerful features that may not be readily noticeable without a deeper understanding of the customizable options of the platform. Google Analytics provides a range of reports on users, visits and other metrics.
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